[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.iceandfire.cz\/vynosy-coca-coly-na-vzestupu\/#Article","mainEntityOfPage":"https:\/\/www.iceandfire.cz\/vynosy-coca-coly-na-vzestupu\/","headline":"V\u00fdnosy Coca-Coly na vzestupu","name":"V\u00fdnosy Coca-Coly na vzestupu","description":"Coca-Cola pos\u00edlila sv\u00e9 zisky na poli sodovek na sv\u00e9m nejsiln\u011bj\u0161\u00edm severoamerick\u00e9m trhu, i p\u0159es to, \u017ee bylo ned\u00e1vno p\u0159ijato opat\u0159en\u00ed na zv\u00fd\u0161en\u00ed cen u hlin\u00edku. \u010cist\u00fd zisk u limon\u00e1dov\u00e9ho obra posko\u010dil o 69% na 2,3 miliardy dolar\u016f po sn\u00ed\u017een\u00ed da\u0148ov\u00fdch n\u00e1klad\u016f. V\u00fdnosy poklesly o 12% po prodeji zna\u010dky fran\u0161\u00edzant\u016fm. V\u00fdsledky se dostavily po pos\u00edlen\u00ed zna\u010dky &hellip; <p class=\"read-more\"><a class=\"btn btn-default\" href=\"https:\/\/www.iceandfire.cz\/vynosy-coca-coly-na-vzestupu\/\"> \u010c\u00edst d\u00e1le<span class=\"screen-reader-text\">  \u010c\u00edst d\u00e1le<\/span><\/a><\/p>","datePublished":"2023-05-05","dateModified":"2023-05-05","author":{"@type":"Person","@id":"https:\/\/www.iceandfire.cz\/author\/#Person","name":"iceandfire.cz\n","url":"https:\/\/www.iceandfire.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/01173f1da90dde8adb887d6793fa4e42c4004e53f8d645d9b1cb57c2dee8e188?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/01173f1da90dde8adb887d6793fa4e42c4004e53f8d645d9b1cb57c2dee8e188?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"iceandfire.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.iceandfire.cz\/wp-content\/uploads\/img_a321623_w2360_t1532874023.jpg","url":"https:\/\/www.iceandfire.cz\/wp-content\/uploads\/img_a321623_w2360_t1532874023.jpg","height":0,"width":0},"url":"https:\/\/www.iceandfire.cz\/vynosy-coca-coly-na-vzestupu\/","about":["Ekonomika"],"wordCount":489,"articleBody":"Coca-Cola pos\u00edlila sv\u00e9 zisky na poli sodovek na sv\u00e9m nejsiln\u011bj\u0161\u00edm severoamerick\u00e9m trhu, i p\u0159es to, \u017ee bylo ned\u00e1vno p\u0159ijato opat\u0159en\u00ed na zv\u00fd\u0161en\u00ed cen u hlin\u00edku. \u010cist\u00fd zisk u limon\u00e1dov\u00e9ho obra posko\u010dil o 69% na 2,3 miliardy dolar\u016f po sn\u00ed\u017een\u00ed da\u0148ov\u00fdch n\u00e1klad\u016f. V\u00fdnosy poklesly o 12% po prodeji zna\u010dky fran\u0161\u00edzant\u016fm. V\u00fdsledky se dostavily po pos\u00edlen\u00ed zna\u010dky v&nbsp;Severn\u00ed Americe nedlouho pot\u00e9, kdy firma p\u0159edstavila nov\u00e9 p\u0159\u00edchut\u011b zna\u010dky Diet Coke a zm\u011bnila zna\u010dku Coke Zero. Nav\u00edc byly do prodeje uvedeny men\u0161\u00ed balen\u00ed v\u011bt\u0161iny n\u00e1poj\u016f. Tato opat\u0159en\u00ed byla ustanovena v&nbsp;r\u00e1mci kampan\u011b na popt\u00e1vku spot\u0159ebitel\u016f, kte\u0159\u00ed v&nbsp;obav\u00e1ch po obezit\u011b v&nbsp;USA, ale i dal\u0161\u00edch zem\u00edch, po t\u00e9to zm\u011bn\u011b volali.&nbsp;Spot\u0159ebitel\u00e9 kupuj\u00ed v\u00edce n\u00e1poj\u016f hlavn\u011b d\u00edky tomu, \u017ee je z&nbsp;\u010deho vyb\u00edrat a nab\u00eddka je rozmanit\u00e1. Mno\u017estv\u00ed prodeje \u0161umiv\u00fdch n\u00e1poj\u016f se v&nbsp;Severn\u00ed Americe zv\u00fd\u0161ilo o jedno procento. Zv\u00fd\u0161en\u00ed p\u0159i\u0161lo i p\u0159es to, \u017ee byl region zasa\u017een v&nbsp;r\u00e1mci cel\u00e9ho dodavatelsk\u00e9ho \u0159et\u011bzce od vy\u0161\u0161\u00edch n\u00e1klad\u016f po dopravu a\u017e po cenu plast\u016f a ceny za v\u00fdrobu plechovek z&nbsp;hlin\u00edku. Vy\u0161\u0161\u00ed n\u00e1klady vedly spole\u010dnost k&nbsp;r\u016fstu cen, co\u017e v&nbsp;tomto regionu nen\u00ed podle vedouc\u00edch pracovn\u00edk\u016f obvykl\u00e9. V&nbsp;druh\u00e9 polovin\u011b tohoto roku v\u0161ak \u0159editel\u00e9 o\u010dek\u00e1vaj\u00ed dal\u0161\u00ed kol\u00eds\u00e1n\u00ed cen na z\u00e1mo\u0159sk\u00fdch trz\u00edch vzhledem k&nbsp;posiluj\u00edc\u00edmu dolaru. Nicm\u00e9n\u011b glob\u00e1ln\u00ed hospod\u00e1\u0159sk\u00fd r\u016fst z\u016fst\u00e1v\u00e1 stabiln\u011b velmi siln\u00fd i p\u0159es to, \u017ee v\u017edy existuje jist\u00e1 m\u00edra nejistoty z&nbsp;geopolitick\u00e9ho hlediska a eskalace obchodn\u00edch konflikt\u016f. Limon\u00e1dov\u00fd pr\u016fmysl v\u0161ak z\u016fst\u00e1v\u00e1 na\u017eivu a roste. Akci spole\u010dnosti se zv\u00fd\u0161ily o 2,4 procenta na 46 dolar\u016f.Coca-Cola, kter\u00e1 je od roku 1944 registrov\u00e1na tak\u00e9 pod zna\u010dkou Coke je nejslavn\u011bj\u0161\u00ed kofeinov\u00fd n\u00e1poj hn\u011bd\u00e9 barvy, uveden na trh v&nbsp;roce 1886. Vyr\u00e1b\u011bn je firmou The Coca-Cola Company a dnes u\u017e se jedn\u00e1 o nealkoholick\u00fd n\u00e1poj bez v\u00edna a kokainu. Od roku 1888 je limon\u00e1da sycena oxidem uhli\u010dit\u00fdm.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;                                                                                                                                                                                                                                                                                                                                                                                        4.4\/5 - (9 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"V\u00fdnosy Coca-Coly na vzestupu","item":"https:\/\/www.iceandfire.cz\/vynosy-coca-coly-na-vzestupu\/#breadcrumbitem"}]}]